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Heather Zeller
New York, NY
currently: Job hunting
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Work history
Integrated Marketing & Partnerships
tags:
entertainment marketing
• sponsorships
• promotions
• integrated marketing
• event marketing
How would you describe your time at MTV Networks Kids & Family?
* Work closely with On-Air, Online, New Business and Off-Channel Promotions Marketing to create multiplatform programs that capitalize on the strength of the Nickelodeon brand.
* Write and present strategic proposals that communicate the benefits of marketing programs.
* Supervise Marketing Coordinator.
* Liaise between Ad Sales and Nickelodeon Standards, Legal and Publishers.
* Manage client expectations while maintaining the integrity of the Nickelodeon brand.
* Project manage programs to meet deadlines and deliver on client objectives.
* Develop sell sheets and new marketing and sponsorship opportunities for advertisers.... 
Promotion Director
tags:
event marketing
• project management
• entertainment marketing
• sponsorships
• promotions
• brand marketing
How would you describe your time at Interview Magazine?
* Developed event opportunities, 3rd party partnerships and sponsorships to support advertiser objectives- i.e. concerts, film premieres and Broadway show openings.
* Managed every aspect of all events including sponsor coordination, securing bands for music events, venue selection, budgets, timelines, negotiations, signage, on-site execution, recaps, and accurate representation of the INTERVIEW brand.
* Supervised Promotion Manager....
Sponsorshp Freelancer
tags:
project management
• brand marketing
• entertainment marketing
• promotions
• sponsorships
• event marketing
How would you describe your time at Tribeca Film Festival?
* Generated revenue for Festival by developing integrated sponsorship packages for brand marketers.
* Ensured delivery of contractual elements for sponsors including American Express.
* Oversaw coordination and execution of on-site elements.
Sponsorship Freelancer
tags:
entertainment marketing
• promotions
• brand marketing
• event marketing
• sponsorships
• project management
How would you describe your time at Tribeca Film Festival?
* Generated revenue for Festival by developing integrated sponsorship packages for brand marketers.
* Ensured delivery of contractual elements for sponsors including American Express.
* Oversaw coordination and execution of on-site elements.
Marketing Director
tags:
sponsorships
• brand marketing
• promotions
• entertainment marketing
• project management
• event marketing
How would you describe your time at Women Who Rock Magazine?
* Supported Ad Sales by creating and executing promotions, events and presentations.
* Worked closely with Webmaster to develop promotional content on site.
* Booked major label artists and secured liquor and radio partners for monthly performance series.
* Copy wrote and directed design of all promotion materials, media kit, merchandise, and trade ads....
Product Manager
tags:
promotions
• brand marketing
• entertainment marketing
• project management
How would you describe your time at Atlantic Records?
* Created and implemented marketing plans for all assigned artists and releases.
* Served as the liaison between artist managers and every department at the record label.
* Oversaw all aspects of artist careers including sales, radio and video promotion, video production, international, publicity, touring, photos, packaging, merchandising, advertising, and new media.
* Ensured the timely execution of each release within a designated financial budget....
Marketing/Promotion Manager
tags:
entertainment marketing
• promotions
• sponsorships
• project management
• event marketing
How would you describe your time at Rolling Stone?
* Participated in idea generation/concept development for advertisers on contests/sweepstakes, tour sponsorships, partnership programs and special events.
* Wrote, pitched and presented proposals to clients.
* Managed timelines, project budgets, internal/external communication, vendor relations, and fulfillment.
* Executed sweepstakes, sponsorships, retail promotions, consumer events, and product launches.
* Tracked and analyzed results and issued follow-up reports....
Senior Marketing Coordinator, Strategic Business Development
tags:
brand marketing
• entertainment marketing
• project management
• event marketing
• promotions
• sponsorships
How would you describe your time at RCA Records?
* Assisted in the development of corporate tie-ins and recruitment of tour sponsors.
* Coordinated artist performances at nationwide retail outlets and special events.
Heather's Network
Director, Editor,...,
Independent Direc...
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Sales Manager,
Reed Business Inf...
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Associate Marketi...,
AT&T Mobility
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Client Services R...,
RS Means
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Web Producer,
Interior Design M...
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CEO,
CamCon Entertainment
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Private Developme...,
Reed Construction...
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President,
Two Plus Plus Pro...
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Production Coordi...,
Scripps Networks ...
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Heather has
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