Work history
Managing Director
tags:
public relations
• digital content strategy
• business plan development/exe...
• brand and identity management
• online & offline marketing
• product plans
How would you describe your time at Team Marketing Systems?
Marketing and Business Development consulting with an emphasis on market entry strategies for consumer products and emerging media properties; areas of focus include online/offline grassroots marketing, content sourcing and creation, revenue-focused partnership development, social media and public relations strategies....
Field Marketing Manager
tags:
direct marketing
• field marketing
• focus groups
How would you describe your time at MarketSource?
Managed grassroots marketing programs and on-campus promotions for Citibank, American Express, Schick, Apple and Hewlett Packard across western US, overseeing 15 field representatives; traveled throughout the region, managing on-site promotions, visual merchandising, focus groups; forged relationships with school officials and student organizations; designed & implemented direct marketing campaign for Citibank, focused on fraternities, sororities, student groups, club/recreational sports....
Co-Founder, VP Marketing/Biz Dev
tags:
public relations
• brand and identity management
• online & offline marketing
• business plan development/exe...
How would you describe your time at Marrying Man Group?
Wrote business plan and raised capital through private investors for an online business in the $75 billion Wedding industry. Developed the company's marketing & public relations strategy and managed strategic partnerships to maximize revenue and distribution.
Sr. Account Executive
tags:
public relations
• sales
• sponsorship
• event planning/operations
• marketing
How would you describe your time at Schneider Sales and Marketing?
Managed sales and marketing projects in the sporting goods industry, including the development and execution of a national grassroots event series for Rollerblade in 1996, and an after school program in South Central LA for the Amateur Athletic Foundation.
Brand Manager
tags:
seasonal planning
• competitive analysis
• product plans
• grassroots marketing
How would you describe your time at K-Swiss?
Great experience in understanding grassroots marketing, the product development cycle and how marketing-sales-r&d all work together.