Libby Parella

New York, NY

currently: Here to network


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Answers from Libby

Other than your current job, what other job in the entertainment industry do you dream of doing?

I would love to work with writers on developing and nurturing ideas--I like to business part of it--making a deal that makes sense for everyone involved...sounds goofy and idealistic but that's really how I feel....

Posted @ 09:05PM, April 27, 2008 by Libby Parella | Permalink
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Work history

Neo@Ogilvy March 2008 to the present
Director of Media Content
Mindshare September 2000 to December 2007
Sr, Partner, Media Initiatives

tags:

How would you describe your time at Mindshare?

Great to be part of a global company, working for visionary executives for a time
Ogilvy & Mather Advertising May 1993 to September 1999
Group Director, Media Initiaitives

tags:

How would you describe your time at Ogilvy & Mather Advertising?

I worked there twice actually--as a Supervisor in broadcast negotiation and then as a kind of utility player while in graduate school and afterwards. I wrote about television and entertainment, media, and research trends, and wrote presentations and white papers. I always had a need to try to do things differently from the way they had been done before.... read more

Education

new school university September 1997 to December 1999
MFA, Fiction

tags:

How would you describe your time at new school university?

loved being a part of a creative community, with other writers

Libby's Network

Senior Partner, G...,
Mindshare

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