joni kinsley
Vero Beach, FL
currently: Here to network
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Work history
Regional VP Advanced Services
tags:
project management; leadershi...
How would you describe your time at Comcast Cable?
Full oversight and responsibility for the complex launch of Comcast Digital Voice services in 5 newly acquired markets encompassing nearly 1 million homes in West Palm Beach Florida. Motivated all cross-functional and multi-project resources within Comcast, including technical, operational, sales, marketing, customer care, and customer installation towards an on time and on budget performance.
Developed, deployed and refined scalable, end to end organizational processes for Comcast Digital Phone that would support and optimize our business efficiencies and overall customer experience. Ensured alignment of all functional areas towards service delivery.... 
Vice President and General Manager
tags:
strategic leadership
• p&l responsibilities
• general management
How would you describe your time at Comcast Cable?
General Management responsibilities and full oversight of all local cable television operational activities, including marketing, sales, engineering, installation and fulfillment, customer care, and finance. Provide strategic direction and leadership to 130 employees across all functions, interacting at all levels to assure success in achieving business goals and objectives.
Oversight of a $35 million capital budget for a plant upgrade and full P&L responsibilities that delivered $45 million in annual revenues and cash flow margins of 40%. Responsible for pre-determined year over year subscriber growth and marginal improvements of 20%, which were achieved through operational efficiencies, the rapid and successive introduction of new products and services, and strategic leadership/staff development.
Championed our personal and business recovery from two devastating, direct hurricane hits in 2004 that were 3 weeks apart and which displaced 10% of our employee base. Recognized by the Company as a Circle of Success Winner in 2004, the companies highest recognition award for team leadership performance....
Senior Director, Marketing and Business Development
tags:
tactical implementation and o...
• product development
• strategic and analytical skills
How would you describe your time at Comcast Cable?
Selected by corporate Executive Management to spearhead the new product development and company-wide operational deployment of Video on Demand. Conducted research and analysis that generated ongoing directional support from senior leadership for product roadmap and completive strategy. Determined targeted customers, product design and development, lab testing, market trials, deployment, branding, marketing, pricing and packaging, retention, and PR strategies.
Partnered at the executive level with all cross-functional stake-holders, including engineering, programming, customer care and marketing, to drive and lead the tactical implementation of all aspects of our VOD deployment to 13 markets and 3 million households, managing to all Wall Street expectations.
Promoted and implemented the corporate vision for VOD to external partners, establishing Comcast as the industry precedent and setting the expectations for this revolutionary product to vendors, programmers and other MSO???s. Highly influential, with a direct impact in discovering and increasing revenue streams via transactional sales and improved product retention utilizing the VOD platform....
National General Manager/New Markets
tags:
operational deployment
• project management; leadershi...
How would you describe your time at Comcast Cable?
Elevated to the high profile corporate responsibilities of overseeing the tactical launch and deployment of 16 new Comcast Online markets, in concordance with the corporate product vision and roadmap. Achieved all executive leadership directives by launching markets on time and on budget, firmly establishing the foundation for Comcast???s most important new growth engine.
Identified, analyzed, prioritized, mitigated and communicated project risks to all critical stakeholders at the local, divisional, and corporate levels. Provided regular updates to executive management and redirected priorities based on company objectives.
Responsible for driving corporate strategy and supporting the complex project implementation for all business functions in 16 markets, providing staff development and organizational leadership, in synergy with local cable management and operations....
Area Director Marketing and Sales
tags:
strategic marketing
• budget performance
• research and analysis
How would you describe your time at Comcast Cable?
Developed and managed a multi-million dollar operating budget for growth performance of video, digital and high speed internet subscriptions in SW Florida, delivering $100 million in annual revenues. Provided accurate monthly budget variance and forecast analysis for campaign spending, revenue and subscriber acquisitions.
Successful in conceiving, developing and executing sales and marketing programs that achieved all goals for revenue, net gain and margin contribution in all product categories. Spearheaded pricing, content, brand and segmentations strategies for multi-product sales in a diverse and challenging demographic of over nearly 400,000 households.
Managed and motivated the cultural merge of our combined video and internet work force, optimizing multiple business efficiencies, an improved customer experience and an integrated and consistent presentation of our products and services to the community....
General Manager/Online Services
tags:
p&l responsibility
• general management and operat...
• brand launch and strategic ma...
How would you describe your time at Comcast Cable?
Fully responsible for the product branding and launch strategy of Comcast@Home to over 300,000 homes in SW Florida, one of the first broadband markets in Comcast. Directed a cross functional team, including marketing, customer care, engineering, and fulfillment/installation, exceeding all subscriber deliverables by more than 200% and performing as the highest growth market in the company. Managed all fiscal responsibilities and monthly P&L accountabilities for a ten multi-million dollar operating budget.
Promoted to the additional General Management responsibilities of overseeing the Comcast@Home brand launch and management in our Charleston SC market, which was being competitively threatened by an over builder.
Innovated the organizational plan to integrate the Sarasota Online group into our core cable operations, to build synergies and overall business efficiencies across all product lines. This model was eventually utilized company wide, as successive markets integrated these core businesses....
Director Buisness Development
tags:
entrepreanuerial
• busienss development
• sales strategist
How would you describe your time at Medical Services Online?
Consulted with specialty medical organizations and medical publishers to strategize and develop relevant online clinical information tools and resources for their membership benefit. Positioned and sold sponsorship opportunities of these concepts to large pharmaceutical and biotech companies seeking to exploit new, highly targeted and interactive communication channels.
Authored and implemented the business plan for an online recruitment tool for the Oncology Nursing Society, funded by millions of dollars in secured sponsorship from several major pharmaceutical companies....
Director Buisiness Development
tags:
entrepreneurial
• business development
• sales strategist
How would you describe your time at Physician's Online?
High level, conceptual sales to senior executives in the pharmaceutical industry and other markets interested in reaching practicing physicians via Physician???s Online, a pre-IPO internet company focused on providing clinical information tools to practicing physicians via the internet. Successful in securing millions of dollars in sponsorship monies for Physician???s Online, and helping to position the company for additional funding and acquisition.
Responsible for determining and developing new revenue channels for Physician???s Online. Pioneered and developed the business plan for ???Medi-Shopper???, an online shopping component which included a variety of high-end products and services targeted at practicing physicians that successfully generated substantial ongoing transactional revenue....
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